The Signal Daily

At The Signal Daily, we don’t do hot takes—instead, we bring you deep dives into the ‘how’ and 'why' of consumer trends. Join journalist and host Kudrat Wadhwa for a new episode, every Monday and Friday.

The Do’s and Don’ts of Weight-loss Drugs

Description: Next year, Novo Nordisk’s patents for semaglutide — the key ingredient in...

Everyone’s Learning AI—Should You?

If you haven’t heard of or used AI or Artificial Intelligence tools you’re probably living...

Tesla Is Finally in India. But, Who’s Buying?

Tesla has been flirting with the Indian market for years. In 2016, after Elon Musk tweeted...

Trading Options Is a Losing Game. So Why Can’t We Stop?

Nine out of ten small traders lose money in options, according to SEBI’s own data. That’s...

Where is India's Premium Petcare Market Headed?

The petcare industry is booming in India. A Redseer report from last year said that pet...

Who’s Buying A Rs 10 Lakh Watch In India?

There was a time when people needed watches, to check the time of course. But now, our...

Rethinking College in India: Liberal Arts, Placements, and Return On Investment

In the past two decades, there’s been a wave of liberal arts universities in the country ...

Luxury On A Budget: Why Young Indian Women Love Minis

India’s beauty market is huge – the country has the sixth largest market in the world....

The Quiet Boom of India’s Online Ayurvedic Cannabis Market

Cannabis is technically illegal in India. But, for the past few years, it’s been...

What’s Behind India’s Labubu Doll Craze?

Seen those little dolls hanging off of people’s bags? Those are called “labubu...

Will Cinema Theatres Survive the Streaming Era?

India makes more movies than any other country in the world. A lot of us also grew up with...

Inside India’s Booming Private Members-Only Club Scene

India’s elite have been fraternizing at old-school clubs for decades – I’m talking of your...

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